Tag Archives: Borgward

Borgward joins coupe-like crossover craze with BX6

Historic German brand Borgward has unveiled its third model since its revival in 2015, the BX6 coupe-like crossover SUV. Borgward first showed a concept of the BX6 in 2016 but the company finally rolled out the production version on May 9 during a special ceremony in Beijing. The BX6 is Borgward's alternative to the BMW X4 and Mercedes-Benz GLC Coupe, and...

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Borgward Isabella concept brings a storied name back from the past

Borgward emerged in the early to mid-1900s as an underdog German automaker that would, after some great successes, fold in the early 1960s. However, the storied brand was reincarnated in 2008 and the brand showed a new production model, the BX7 SUV, in 2015. Now, Borgward is looking to the future with a concept on show this week at the 2017 Frankfurt Motor...

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Borgward bringing a modern Isabella to the Frankfurt auto show?

Revived German automaker Borgward is planning something special for September's 2017 Frankfurt auto show. The automaker recently released a teaser image for a Frankfurt-bound concept car which is believed to be a low-slung, sporty coupe. Along with the teaser, Borgward released the tag line...

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Borgward confirms electric SUV, German plant

Revived German car brand Borgward, backed by state-owned Chinese automaker BAIC, unveiled its first model in almost 50 years during the 2015 Frankfurt auto show. The model was a mid-size SUV called the BX7 that Borgward started selling in China in 2016. The BX7, which is also built in China, has...

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