Jaguar Land Rover SVO ready to tackle EV tuning

2018 Land Rover Range Rover Sport SVR

The electrified car tuning frontier is just now opening, and Jaguar Land Rover Specialty Vehicle Operations (SVO) is more than eager to take an early first step.

It will be a challenge, but SVO engineers are eager to meet roadblocks that lay ahead, John Edwards, head of Jaguar Land Rover’s personalization and performance arm, said in a recent interview.

He told in a report published Saturday that despite the challenges, SVO will develop a range of performance cars based on forthcoming electrified cars from Jaguar Land Rover, including battery-electric cars.

A potential starting place for SVO is the Jaguar I-Pace. When asked if an SVO-tuned I-Pace is in the works, Edwards smirked and said “possibly.”

Jaguar I-Pace eTrophy racecar

Any future SVO-tuned electric cars will still likely wear SVO’s “SVR” performance badge, according to the report, which makes an I-Pace SVR quite possible. Jaguar will also take the I-Pace racing in its own one-make series alongside Formula E.

Edwards commented that the rules of electric car performance aren’t yet cast in stone like the internal combustion engine, and it will give engineers plenty of freedom to define what a purely electric SVO nameplate can accomplish. Besides additional power, he said electric cars could push a redefinition of a “performance car.”

Ahead of any I-Pace SVR will be the regular Jaguar I-Pace. The electric crossover will boast an estimated 240-mile range and produce 394 horsepower and 512 pound-feet of torque from two electric motors.

The I-Pace will reach dealerships in the second half of 2018 with a $70,495 starting price.

Check Also

Gumpert returns with new Chinese partner, RG Nathalie fuel cell sports car

German engineer Roland Gumpert is back with a new sports car, and this time it's got a revolutionary electric powertrain. Gumpert is the person behind the legendary Gumpert Apollo line of supercars. After his Gumpert brand ran into financial difficulties earlier this decade, the company was taken over by new investors in 2016 and turned into Apollo. Gumpert...

Don’t expect an electric Ferrari before 2023

Despite Sergio Marchionne's claim in January that Ferrari will be the first on the market with an electric supercar, don't expect to see such a model from the Prancing Horse before 2023. The Ferrari chairman told reporters attending the company's annual meeting this month that Ferrari won't launch an electric car until after its new five-year business plan...